The 21st Century is the era of choice of fans of the best horse racing betting sites. It is no exaggeration to say that UK Punters have 100s of sites from which to select.
However, not all sports betting sites are of equal merit – some are average, and others aren’t worth your time. However, many offer a top-class betting experience and should be high on the list of any punter considering opening a new account.
The question is, how do we sort the wheat from the chaff?
You could do all the donkey work yourself and sift through the vast pool of operators, noting which deliver excellent customer service, great value odds, rewarding welcome offers, and regular promotions. Or you could let someone else do all the research for you - which is where the vast experience housed at paddockpunter.co.uk comes in.
Having spent, quite literally, decades navigating the online betting scene, spotting the difference between a punting paradise and a betting dud has become second nature to our dedicated team.
Here, we present the checklist of features we seek at a modern online bookmaker, and for those who need a little help being steered in the right direction, highlight our top 15 UK horse racing websites.
Our top 15 betting sites are all fully licenced to operate in the UK market - ensuring your data is protected by the strictest security standards.
Whether you are an experienced horse racing bettor or just dipping your toes into the thrills and spills of the sport, all of the sites below come with our seal of approval.
Best Horse Racing Betting Sites in the UK in 2025
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How to Pick the Right Horse Racing Betting Site?
In the sea of choice, it is easy to become overwhelmed when selecting an online betting site. However, choice is always to the benefit of the customer. It is up to the bookmakers to make sure they stand out from the crowd.
Many bookmakers will have unique selling points which catch the eye, but, in our opinion, any 21st-century operator should at least meet the following key criteria.
Great Value Welcome Bonus
We will begin with possibly the most influential factor – the Welcome Bonus. In such an overwhelmingly competitive market, bookmakers rely on eye-catching New Player Deals to grab the attention of prospective customers. Bookmakers are adept at designing imaginative promotions, but the following are amongst the most common and popular with punters.
- Bet & Get Offers: e.g. Bet £10 to Get £30 in Free Bets.
- Matched Deposit Bonuses: e.g. Deposit £20 and receive an additional £20 in Bonus Funds.
- Enhanced Odds Specials: Place your first bet at hugely inflated odds, e.g. getting 20/1 for a selection with standard odds of 1/2.
As with most things in the betting world, some Welcome Offers are better than others, and the appeal of one deal over another may come down to personal preference. However, if a betting site hasn’t taken the time to create a New Player Deal of any description, we suggest heading elsewhere.
All of the bookmakers in our review section offer a great value Welcome Offer. Check out the details and select the offer (or offers) which hit your betting sweet spot.
Security and Legitimacy
This may not be the most exciting feature, but it is the most important. Simply put, you should never open an account with a betting site that is not fully licenced to operate in your jurisdiction.
In the realms of licencing, those issued by the UK Gambling Commission or Malta Gaming Authority are among the gold standard for the industry. A legitimate licence guarantees the site is safe and employs the highest security standards, such as SSL data encryption and cutting-edge firewall systems.
Licenced sites are also required to promote responsible gambling by providing player protection tools, including deposit limits, time-outs, and more.
Legitimate sites are proud to list their licencing information and usually display the details at the foot of the home page. Follow the simple mantra – No Licence, head elsewhere.
Competitive Odds
Would you pay £3 for a loaf of bread if you could buy the same loaf of bread for £2 from the shop next door? So, why back a horse at 5/1 if a few clicks will allow you to back it at 7/1?
In the world of betting, the quality of the odds available is one of the biggest factors to consider when choosing one site above another. We have prioritised high-quality odds in selecting the bookmakers on the list below.
Regular Promotions
A welcome offer may get you through the door, but any betting site worth its salt should do its utmost to ensure you stick around. Our list of the top UK horse racing betting sites contains several bookmakers who offer incentives such as Boosted Odds, Free Bet Clubs, daily Free-to-Play Games, and more.
Top Class Customer Services
Ideally, you will never need to contact customer services during your time using an online betting site. Nevertheless, it is nice to know that you can talk to someone if you have any queries. At the best betting sites, it is quick and easy to contact a member of the customer services team via Live Chat, email, or telephone.
Our Ranking System
Our ranking system takes all of the above factors into consideration, in addition to individual site features, including the range of markets, banking facilities, design quality and more. Rather than assigning a specific numerical rating, we aim to provide a more rounded view of each operator to enable readers to make an informed choice.
Conclusion
All of the above should give you a better idea of what a top-class betting site looks like. Ready to select a site of your own? Dive into our reviews of the best UK horse racing betting sites to find the bookmaker that most aligns with your betting preferences.
Betfred
A great British success story, Betfred is one of the very few (possibly only) betting companies founded using funds won from a bet. Putting winnings gained from the famous England World Cup success of 1966 to good use, Fred Done set up a single betting shop in Salford in 1967.
Fast forward to 2025, and Betfred is now a little bigger than a single-shop operator. Growing to become one of the largest independent bookmakers in the UK, Betfred has emulated its high street success on the online betting scene.
Since launching online in 2004, Betfred’s innovative bonuses, excellent odds, and relaxed customer-focused approach have proven to be a smash hit with sports punters.
Fred Done also deserves credit for backing the sporting world through regular sponsorship of horse racing, football, snooker, rugby, darts events, and more.
Pros:
- £50 in Free Bets Sign-Up Deal: Fans of Bet and Get Welcome Offers will struggle to find better than the Betfred promotion. Open a new account using Promo Code: Betfred50 and place a bet of £10 or more at Evs (2.0) or greater to receive £50 in Free Bets!
- Market-Leading Promotions: Betfred fully lives up to the nickname of “The Bonus King”. Fans of all sports benefit from a little extra at this top-class site, with the suite of horse racing promotions including:
- Best Odds Guaranteed on UK and Irish Horse Racing.
- Extra Place races.
- Free Bet if 2nd and Free Bet if 2nd or 3rd: Available on selected races.
- Horse Racing Winnings Boosts: 10%, 20% and 25% Winnings Bonus on successful Lucky 15s, Lucky 31s and Lucky 63s.3x, 4x, and 5x the odds on Lucky 15/Yankee, Lucky 31/Canadian, and Lucky 63s/Heinz bets containing only one winning selection.
- Live Streaming: UK, Irish, and International Horse Racing joins Football, Tennis, and more on the excellent Live Streaming menu.
Cons:
- Rarely the Best Price for the More Fancied Runners: Finding negatives with Betfred is no easy task. If we have one small complaint, it is that Betfred rarely offers the outright best price for the market leaders in racing. However, the value of the racing promotions offset this minor negative.
- Does Not Accept ApplePay or Payviaphone: No more than a minor quibble. Betfred accepts Visa and Mastercard Debit Cards, Neteller, Skrill, PayPay, Paysafecard, and Instant Bank Payments - making deposits and withdrawals a breeze for most customers.
We love Betfred for its combination of the traditional and the new. The core principles remain as they always have, i.e. excellent customer service, rock-solid value, and rewarding promotions, but Betfred impressively remains at the cutting edge of the betting world. Continuing to lead the way with imaginative promotions, Betfred thoroughly deserves the success which has come its way. Whatever your punting preference, you won’t be disappointed with what you find here. If horse racing and football float your betting boat, you really are in for a treat!
Boyle Sports
With the possible exception of Guinness, there are few things the Irish like more than a bet. As such, it is no surprise that Emerald Isle has launched several outstanding bookmakers onto the online betting scene. Included in that number is the hugely popular BoyleSports.
The BoyleSports tale mirrors Betfred in many ways. Founded by John Boyle in 1982, Boylesports also began life as a single-shop operation. From those humble beginnings in County Armagh, Boylesports grew to become a giant. By 2020, the firm had become the biggest high-street bookmaker in Ireland and began to make a huge splash online.
As sponsors of the Irish Grand National, BoyleSports are staunch horse racing supporters. That love of the equine game shines through in the eye-catching array of horse racing offers, competitive odds, and excellent features. BoyleSports comfortably ranks as one of the top UK Betting Sites for racing fans.
Pros:
- Solid Welcome Offer: New Players at BoyleSports who place a bet of £10 or more at Evs (2.00) or greater will receive a £5 Free Sports Bet. 4 further £5 Free Bets are available when fulfilling stake-related requirements for a total of £25 in Free Bets!
- BoyleXtra Loyalty Programme: Includes bets placed online, in a shop, on the app, and using the Fon-a-bet service. Enjoy free bets, prize draws, exclusive offers, and more.
- Superb Regular Promotions: Whatever your sport of choice, BoyleSports has something to offer. Highlights include a 25% Boost on Bet Builder winnings and early payouts on an impressive number of sports, including football. Of course, Horse Racing isn’t left out, with Boylesports offering the following:
- Best Odds Guaranteed on UK and Irish Horse Racing.
- Money Back as a Free Bet if 2nd to the Favourite in selected races.
- Extra Place Races Every Day.
- Acca Loyalty: Place 5 x £5 Acca Bets containing 5+ legs with combined odds of 3/1 (4.0) or greater to earn a £5 Free Acca Bet.
- Live Streaming: Having placed your bets, watch the action unfold courtesy of the BoyleSports Live Streaming service, which includes all UK and Irish horse racing.
Cons:
- Full Bonus is Takes Time to Realise: The initial £5 is easy enough – simply place a bet of £10 or more at Evs or greater. However, the value of the four subsequent free bets will equal 50% of your average stake across your next three settled bets. As such, you must stake £30 for each additional £5 Free Bet.
- Certain Deposit Methods are Excluded from Some Promotions: This includes the welcome offer where deposits made via Skrill, Neteller, Paypal, Paysafecard, and prepaid cards do not qualify.
Whilst the full welcome bonus is a little trickier to achieve than some competitors, the excellent selection of regular promotions makes up for this small drawback. Fully licenced and regulated by the UK Gambling Commission and Gibraltar Gambling Commission, offering highly competitive odds, 24/7 customer service and more, horse racing fans will love what they find at this leading Irish betting site.
10Bet
Since hitting the online betting scene in 2003, 10Bet has garnered a loyal following among betting fans. Boasting one of the most aesthetically pleasing layouts on the market, a huge range of sports, competitive odds, and Casino options, 10Bet strikes the right note with 21st-century punters.
2019 saw the site receive thoroughly deserved recognition when winning the 2019 Fresh Award for design and branding. Whether on the smooth desktop site or the classily designed app, horse racing fans will love what they find here.
Pros:
- 100% First Deposit Bonus up to £50: 10Bet has no trouble attracting new players thanks to this great value welcome offer. Sign up for a new account and deposit using Bonus Code: SPORT to earn a 100% Matched Deposit Bonus, up to a maximum bonus value of £50. E.g, deposit £50, and you will have £100 to bet with.
- Horse Racing Live Streaming: Having studied the form and placed your bets, you will, of course, want to watch your selections in action. No problem at 10Bet, as the site offers live streaming of all UK and Irish racing.
- Excellent Regular Promotions: Not content with their eye-catching New Player Offer, 10Bet offers a great selection of ongoing promotions. Highlights include early payouts, Acca Boosts, and a suite of Free Bet Offers. Racing fans won’t want to miss the Horse Racing Free Bet deal, which awards a £5 Free Bet Every Week!
Cons:
- No 24-hour Customer Service: This will only be a problem for those with a query in the middle of the night. You can contact the 10Bet Customer Service Team between 8 am and 1 am. Alternatively, the excellent Help Section provides quick and clearly explained answers to many common queries.
- No Best Odds Guaranteed: 10Bet has competitive horse racing odds and is often one of the first sites to market for the biggest races. Unfortunately, the site does not offer the popular Best Odds Guaranteed BOG concession.
The good-looking 10Bet easily earns a slot on our list of best horse racing betting sites. One of the most well-designed sites on the market, the lack of the BOG offer is more than offset by the Live Streaming facility, great In-Play section, regular promotions, top-class app, and more. Fully licenced by the UK Gambling Commission, Swedish Gaming Authority, and Malta Gaming Authority, 10Bet adds significantly to any online betting portfolio.
Luckster Sports
Having only hit the market in 2022, the UK Gambling Commission-licenced Luckster Sports may not possess the long heritage of other names on our list. However, this Market Play Ltd-backed site has quickly made up for lost time.
Leaning heavily into the always popular Irish Theme – complete with a hatted Leprechaun logo and predominantly green branding – Luckster Sports presents a comprehensive sports betting, casino, and live casino menu.
Those dropping in to sample the Emerald-Isle-inspired betting action will find an impressive esports section, Acca Boosts up to 77%, and modern features, including the increasingly popular Bet Builder.
Pros:
- Quick and Easy Sign-Up Offer: Luckster Sports scores top marks for keeping things simple with the Welcome Bonus. Sign up and place a bet of £10 at odds of Evs (2.0) or bigger to receive a £10 Free Bet token.
- Excellent Horse Racing Odds: Welcome offers and promotions always capture the attention. However, one of the key features of any betting site is the value of the odds on offer. When comparing the horse racing odds with the competition, we found that Luckster Sports offered the outright or joint best price on three or four selections in most races – representing top value for racing fans.
- Diverse Selection of Sports: While horse racing is our main betting sport, we occasionally dip our toes into other punting pursuits. As such, we appreciate the diversity available at Luckster Sports. A scan down the sporting menu reveals over 40 sports, including the big hitters of horse racing, football, US Sports, and tennis and more niche pursuits such as water polo, floorball, and a solid selection of esports.
Cons:
- No Best Odds Guaranteed: Whilst the overall value of the odds is admirable, Luckster Sports does not currently offer the Best Odds Guaranteed promotion.
- No Racing Live Streaming: The esports live streaming service is among the best online. Unfortunately, this facility does not extend to horse racing.
Slick and easy to use, highly competitive with its horse racing odds, and offering modern features such as Bet Builder and Cash Out, there’s much to like at Luckster Sports. The absence of BOG and horse racing live streaming are slight negatives, but fans attracted by the solid sign-up deal are unlikely to be disappointed by this relatively youthful online betting site.
Mr. Play Sports
Next up, we have a sports betting site that celebrates “Movember” all year round. With a distinctive handlebar moustache logo and licencing from the UK Gambling Commission, Mr Play provides a safe, secure, and fun take on an online betting site.
With horse racing being the only sport with its own tab on the main page, Mr Play’s commitment to the equine action is clear. Expect highly competitive odds and a crisp, clear layout. Elsewhere, the site offers an appealing Welcome Offer and an excellent football betting product, including a Bet Builder and Boosted Winnings on Accas.
Pros:
- £10 Free Bet for New Players: Mr Play ensures new customers are off to a flying start with this quick and easy deal. Open a new account, place a bet of £10 or more at odds of Evs (2.0) or bigger and receive a £10 Free Bet Token.
- Boosted Odds Specials: Look out for enhanced odds on popular selections for the best sporting events.
- Great Variety: Away from the horse racing section, the main menu features 44 sports and events. Whatever floats your betting boat, you will almost certainly find it here.
Cons:
- No Best Odds Guaranteed: We found that Mr Play offered the outright best or joint best price for at least one selection in most horse races we analysed. However, the site does not currently offer the Best Odds Guaranteed concession.
- Live Streaming restricted to Esports: Mr Play features an excellent In-Play area. Many sports benefit from supporting infographics to help track the action, but the live-streaming service is limited to Esports.
With cutting-edge firewall and 128-bit SSL technology, a firm focus on responsible gambling, and a slick betting app, Mr Play ticks all the essential boxes for a modern betting site. Scoring highly for variety, functionality, and features, Mr Play is well worth adding to your collection.
ZetBet Sportsbook
Backed by the widely respected Marketplay network, Zetbet burst onto the online betting scene in the early 2020s. Offering a slick PC experience and an excellent Android app, this UK Gambling Commission-licenced site adheres to the highest safety and security standards.
New players zooming in to join the fun will find a rock-solid sign-up offer, a huge collection of sports, boosted odds specials, and more.
Pros:
- Quick and Easy Welcome Offer: Zetbet keeps things refreshingly straightforward with their Welcome Offer. Open a new account and place a bet of £10 or more at Evs (2.0) or higher to get a £10 Free Bet token.
- Boosted Accas: Whilst many sites limit Boosted Acca promotions to football, Zetbet allows racing punters a slice of the fun. Place a 4+ selection racing acca at fixed odds on the day of the races to qualify for a winnings boost of up to 77%!
- Excellent Android App: This slick addition to the Zetbet offering allows quick and easy access to the sports betting site and extensive casino gaming options.
Cons:
- No Horse Racing Live Streaming: Zetbet offers a high-quality Live Streaming service in the booming area of Esports. Unfortunately, this feature does not extend to horse racing.
- No Best Odds Guaranteed: Zetbet certainly isn’t alone here, but the absence of the BOG deal is a slight negative.
ZetBet caught our eye when upon launch and deserves top marks for continually enhancing its appeal. The introduction of the Android app and the inclusion of Horse Racing in the Acca Boost deal have increased our rating over the last 12 months. With a slick, user-friendly interface and modern features such as Bet Builder and Cash Out, Zetbet is well-placed to build on its success.
VegasLand Sportsbook
The delicious 1970s aesthetic of this 2022 launch is sure to hit the right note with players who like their sports betting with a distinctive retro flavour.
Brought to you by the widely respected Marketplay Ltd, Vegasland combines the classic casino offerings of Sin City with a comprehensive sportsbook area.
Happily, horse racing is included in the mix at a site fully licenced and regulated to operate in the UK by the UK Gambling Commission.
Pros:
- Easy to Achieve Sign-Up Offer: Vegasland keeps things nice and simple with their great value New Player Promotion. Sign up for a new account, place a bet of £10 or more at minimum odds of Evs (2.0), and receive a £10 Free Bet to use on a selection with minimum odds of 4/5 (1.80).
- Good Looking Site: Whilst all players will have their design preferences, for us, the understated oranges and beige create a wonderfully kitsch and comfortable environment to place our racing bets.
- Solid selection of Payment Methods: Vegasland supports Visa and Mastercard Debit cards, ApplePay, PayPal, Neteller, Trustly, MuchBetter, Skrill, and Paysafecard.
Cons:
- E-wallets Excluded from Welcome Offer: Considering their support of e-wallet payment solutions, it is a shame that initial deposits made via Neteller, Skrill, or Paypal do not qualify for the Welcome Offer.
- No Racing Live Streaming: If we could add one thing to Vegasland it would be a horse racing Live Streaming service. Whilst the site offers excellent live streaming across its esports menu, those wishing to watch their racing bets in action must tune in elsewhere.
As fans of Las Vegas, retro stylings, and sports betting, we were always likely to love the Vegasland vibe. This Marketplay marvel delivers competitive odds, a slick Bet Builder, In-Play betting, and 24/7 Customer Support.
QuinnBet
Despite seeming to have been around forever, QuinnBet only hit the online market in 2017. Thanks to the top-class features and customer service, this Irish betting site already has the feel of a long-established big-name bookmaker.
Fully licenced and regulated by the UK Gambling Commission, the great odds and regular promotions have made QuinnBet a smash hit with horse racing betting fans. It’s also nice to see a successful site give a little back to the sporting world, which QuinnBet does through several high-profile sponsorships, including Scottish Football sides Dundee United and Hibernian.
Pros:
- Great Horse Racing Promotions and Features: In an era where fewer and fewer sites give horse racing the credit it deserves, QuinnBet stands out a mile. Those who like to bet on the equine action can enjoy:
- Best Odds Guaranteed on all UK and Irish racing.
- Horse Racing Live Streaming
- Daily Extra Place Races.
- Money Back as a Free Bet if second to a favourite priced at 6/4 or greater. (available on all UK and Irish races)
- Forecast, Tricast, and Yankee Boosts
- 50% Back Free Bet Welcome Offer: Get 50% of your first day's losses back as a Free Bet, up to a maximum of £35.
- 24/7 Customer Support: You can reach the QuinnBet Customer Service team at any time, thanks to the 24/7 Live Chat facility.
Cons:
- Few Payment Methods: QuinnBet only accepts deposits via Visa, Mastercard, Electron, Maestro, and Revolut Debit Cards.
As far as we can see, a lack of e-wallet support is the only negative at QuinnBet, which showed its willingness to move with times when introducing an Android App in 2024. Offering Best Odds Guaranteed, Live Streaming, and a host of appealing racing-specific offers, Quinnbet falls into the must-have category for serious horse racing betting fans.
Mr Mega
First introducing himself to the online betting market in 2010, Mr Mega has entertained casino gaming and sports betting fans ever since. Brought to you by the excellent AG Communications Limited, Mr Mega impresses with its crisp colour scheme and the excellent range of sports.
Welcoming new players with a great sign-up deal, the Malta-based operator lives by the CARE (Customers Are Really Everything) motto and strives to provide a thoroughly modern betting experience.
Pros:
- Quick and Easy Welcome Offer: Mr Mega provides an excellent incentive for new players. Open a new account and stake £15 on sports to receive a £10 Free Bet. The Free Bet stake is not included in any returns, but any profit is immediately available as real cash.
- Safe and Secure: Mr Mega possesses licences from the Malta Gaming Authority and UK Gambling Commission, meaning you can count on the site to adhere to the highest safety, security, and fairness standards.
- Boosted Accas: The pick of the promotions at Mr Mega consistently provides a little extra for fans of accumulator betting. Place an accumulator bet containing for or more selections, and if successful, Mr Mega will kindly apply a 4%-77% boost to your winnings.
Cons:
- No 24/7 Live Chat Service: The Mr Mega Live Chat facility runs between 8am and 12am. That should be more than enough to meet the needs of most customers but is something to be aware of if you have a query early or late in the day.
- Few Sports Promotions: Other than the excellent acca boost deal, there is little in the way of sports-based promotions at Mr Mega. It would be nice to see a racing-related offer added to the menu, but this may come in time.
Mr Mega represents a rock-solid option for sports betting fans, with highlights including the appealing sign-up offer, slick layout, and smooth mobile functionality. With over 40 sports and events on the menu, the choice is excellent, with our only complaint being the lack of a racing-specific promotion.
Betway
Betway is an excellent option for horse racing betting fans, with the slick, intuitive site providing a smooth experience for seasoned punters and betting novices.
Kicking things off with a rewarding sign-up offer, Betway delivers added value to the player with its suite of regular promotions and deals. Stacking up well against the competition in terms of the odds on offer and offering a top-class app for Android and iOS-powered devices, Betway has everything in place to become your horse racing betting site of choice.
Founded in 2006, Betway has become a big name in sports betting thanks to an excellent product and high-profile sponsorships of West Ham United, the NHL, and South African T20 Cricket. Boasting offices in London, Malta, Guernsey, and Cape Town - and fully licenced and regulated by the UK Gambling Commission (and many others) - the site employs the highest security standards, ensuring players are in safe hands.
Cons:
- Excellent Sign-Up Offer: New players at Betway benefit from a great value welcome deal. Place a horse racing or football accumulator bet containing three or more selections; if your bet loses, you will receive your stake back as a free bet plus 100 Free Spins on a leading slots title. The total odds of the accumulator bet must be 2/1 (3.00) or greater. Minimum stake £5. Maximum stake £30. See the Betway site for a full list of terms and conditions.
- Great Racing Promotions: Betway offers Best Odds Guaranteed on all UK and Irish Racing – place a bet after 9am on the day of the race; if the odds drift, you will receive the better price. Other racing-related promotions include Betway Odds Boosts and the daily Free-to-Play 4 to Win game – pick the winner of the four selected races to win a share of a £1000 Jackpot, which rises to at least £10,000 on ITV race days.
- Cutting Edge Features: Betway offers all the tools you would expect from a modern betting site, including Live Streaming of all UK and Irish Racing, Cash Out, and an excellent mobile app.
Cons:
- Customer Support Can Be Slow: You can contact Betway via email or Live Chat. However, many users report significant waiting times before having their query resolved.
- Lower Selection of Sports than some Competitors: This won’t be too much of an issue if you solely bet on horse racing. However, if you enjoy betting on other events, you may find a more extensive menu elsewhere.
Betway has a well-earned reputation as one of the leading new betting sites of the 21st century. They may not boast the rich heritage of the more established names but are rapidly forging an impressive history of their own. If competitive odds, effortless functionality, and regular racing offers float your boat, Betway is well worth a look.
Spreadex
If a variety of options features high on your betting site wish list, Spreadex is not to be missed. As the site name suggests, Spreadex has enjoyed a prominent position on the UK spread betting scene since launching in 1999. But don’t be fooled into thinking this is ONLY a spread betting site. Spreadex also offers a Fixed Odds Sportsbook, Casino, and Financial Betting. When measured by the range of betting options, Spreadex comes out on top of the pile.
Backing up that variety with excellent racing promotions, a super-smooth app, and great value odds (Spreadex was crowned the best value bookmaker for the 2022/23 Premier League Season), this British-based and UK Gambling Commission-regulated operator thoroughly deserves a place on this list.
Pros:
£50 in Free Bets for New Customers: New Fixed Odds customers benefit from a superb sign-up deal. Open a new account and place a bet of £25 or more at odds of 1/2 (1.50) or greater to receive 5 x Free £5 Fixed Odds Bets, 4 x Free £5 Spread Bets, and 50 Free Spins on the smash-hit Starburst slot game!
- Racing Offers: Spreadex backs up its standout sign-up offer with an array of sports promotions for regular players. Horse racing betting fans benefit from:
- “2nd To A Rag” Insurance: Money back as a Free Bet if your horse finishes second to a runner priced at 33/1 or higher.
- Lucky Double Odds: Double the odds if you have only one winner on a Lucky 15, 31, or 63 Bet.
- Refer and Earn Scheme: Spread betting customers can earn a Free £100 Total Goals Bet for introducing a friend to the site.
Cons:
- No Paypal, Neteller, or Skrill Support: At Spreadex, you may deposit or withdraw via a UK Debit Card, Bank Transfer, Cheque, Apple Pay or Google Pay.
- Spread Betting can be more risky than Fixed Odds Betting: The Fixed Odds area of the site will be second nature to most punters. However, we recommend that new customers become acquainted with the ins and outs of Spread Betting before diving in at the deep end. Unlike traditional betting, you may lose far more than your unit stake in spread betting.
With fixed odds, spread betting, regular racing promotions, horse racing live streaming, and an eye-catching Welcome Offer, Spreadex offers more than enough to stand out from the crowd. Whether you want to place your daily Lucky 15 or place a spread bet on the number of winning favourites at a meeting, you won’t be disappointed by this top-class betting site. Highly recommended!
Kwiff
Given the number of successful existing operators, it takes something a little different for players to sit up and take notice of a new betting site. Kwiff offers just that – something a little different.
Any time you place a bet at Kwiff, whatever the sport or selection, there is a random chance that your bet will be “Kwiffed”. For those wondering whether being “Kwiffed” is a good or bad thing, it is very much the former. All “Kwiffed” bets receive a boost, which can be anything from a small nudge to a spectacular supercharged increase. If you like the idea of receiving 40/1 about a 2/1 chance, Kwiff could be the site for you.
Fully licenced and regulated by the UK Gambling Commission, Kwiff initially hit the market as an app-only operator but now has an equally impressive desktop site.
Pros:
- Random Odds Boosts: The site’s biggest selling point is that which makes it almost unique amongst online betting sites. The random Kwiffed element is an inspired concept and adds a layer of excitement every time your place a bet.
- Choice of Two Sign-Up Offers: New Players at Kwiff can select one of the following great value deals:
- Bet £10 at Odds of Evs (2.0) or greater to receive 1 x £10 Free Football Bet, 1 x £10 Free Racing Bet, and 1 x £10 Free Acc Bet.
- Bet £10 at Odds of 1/2 (1.50) or greater to receive 1 x £30 Free Surprise Bet. Your surprise bet may be on any selection, on any market, in any sport. That’s why it’s a surprise!
- Money Back if Second to the Favourite: Get your stake back as a Free Bet if your horse finishes second to the SP favourite, up to a maximum of £10.
Cons:
- Limited Payment Methods: Visa and Mastercard Debit Cards, Paypal, and ecoPayz are the only deposit and withdrawal methods supported by Kwiff.
- Fewer Sports than Some Competitors: Kwiff offers odds and markets on 20 sports and events. That should be more than enough to meet the needs of most players but is a little less than the more all-encompassing sites.
We always admire a site which takes a risk and shakes up the status quo. We never get tired of the possibility of being Kwiffed, and this exciting operator gains further praise for the Welcome Offer options, Regular Promotions, and recently added horse racing live streaming service.
LiveScore Bet
Anyone who has ever wondered how their favourite team is faring on a Saturday afternoon will recognise the name of Livescore. Already among the market leaders in providing lightning-quick updates on the latest sporting action, Livescore made fans sit up and take notice when launching this excellent sports betting site in 2020.
Having been regular users of the Livescore site for more years than we care to count, we were excited to see what the betting site had to offer. Five years on, we remain excited about a site that ticks all the right boxes for horse racing fans. Boasting an excellent sign-up offer, LiveScoreBet is also hard to beat for regular promotions.
Pros:
- Everything a Racing Fan Could Want: Live Streaming, Best Odds Guaranteed, Extra Place Races…all are present and correct at this top-notch operator.
- £30 in Free Bets Welcome Offer: Open a new LiveScoreBet account, place a bet of £10 or more at odds of 1/2 (1.50) or greater on any sport excluding virtuals, and you will receive 2 x £10 Free Bets to use on any sport PLUS 2 x £5 Free Bet Builder Bets.
- Loads of Promotions: Having kicked off with an eye-catching sign-up offer, LiveScoreBet keeps the good times rolling with a host of ongoing promotions, including:
- Daily Free To Play Games: Search for the Phoenix or go Doubly Bubbly to win Free Cash and Free Spins.
- Cheltenham Free Bets: Stake £30 on the weekend racing to earn a £5 Free Bet, plus another £5 Free Bet during the Cheltenham Festival;
- £5 Free Acca Bet Every Week: Place 4 x £5 Acca Bets to receive a Free £5 Acca Bet.
- Money Back as a Free Bet if your horse finishes second, third or fourth: Available on selected races every week.
Cons:
- Only Four Payment Methods: We find it hard to pick a fault with LiveScoreBet. However, the fact that they only accept payment via Visa and Mastercard Debit Cards, Paypal, and Trustly may be a drawback for some.
Whatever sport you bet on, you won’t be disappointed by one of the most impressive new bookmakers to hit the market in the past ten years. In addition to the pros mentioned above, the site also offers regular Price Boosts, early payout on Accas, and an excellent smartphone app.
A hugely respected brand and fully licenced by the UK Gambling Commission and the Government of Gibraltar, if you don’t already have a LivesScoreBet account, we strongly suggest checking them out.
Bzeebet
Brand new in 2023, Bzeebet didn’t take long to make a big splash in the online betting waters. Bursting out of the traps with an eye-catching, easy-to-achieve sign-up deal, the range of regular promotions and offers ensures players return for more.
Horse racing fans are well catered for, but if a different sport sets your punting pulse running, there are over 40 options available on the extensive menu.
Launching with a fully functioning Android and iOS app and with its own Facebook, X (formerly Twitter), and Instagram page, Bzeebet is a thoroughly modern betting site. Based in Malta, the site is fully licensed and regulated by the UK Gambling Commission and employs the latest 128-bit Secure Socket Layer (SSL) encryption technology to ensure your data is protected.
Pros:
- Quick and Easy Sign-Up Offer: Open a new account at BZeebet, and you will soon find a Free Bet token winging its way to your account. Deposit and place an initial bet at Evs (2.0) or greater to receive a Free Bet Token equal to your stake. The maximum Free Bet value is £10. The Free Bet Token must be used on a selection with odds of 4/5 (1.80) or greater. See the Bzeebet site for a full list of terms and conditions.
- Weekly Offers: The added value doesn’t end with the new player deal. Bzeebet runs the following weekly offers:
- Bet & Spin Mondays: Place bets throughout the week to earn Free Spins on an exciting slots title. Any Free Spins you have earned are credited to your account on Monday of each week.
- Free Bet Thursdays: Earn a £5 Free Bet Builder Bet by placing £20 worth of accumulator bets.
- Highly Competitive Racing Odds: The quality of the odds on offer is the number one priority for many punters. Happily, Bzeebet delivers in this area. The daily racing odds measure up well against the competition, whilst you can expect to find several outright or joint best prices in the ante-post markets.
Cons:
- No Livestreaming for Horse Racing: Whilst the range of markets and odds are excellent, Bzeebet does not yet provide a service to watch your selections in action.
- Slightly cluttered layout: Some players may enjoy the style of the Bzeebet layout, but the navigation between the different markets and the clarity of the data on the screen could be crisper.
Our quibbles with the layout and the lack of horse racing live-streaming are minor complaints about an excellent addition to the market. In offering excellent odds and great value betting promotions, BZeebet ticks many of the most important boxes.
BetUK
Launched in 2012, the red, white, and blue-themed BetUK now falls under the umbrella of the hugely respected LeoVegas. The name and colour scheme suggests an excellent experience for UK Punters, and BetUK delivers on that promise.
Setting the ball rolling with a great value Welcome Offer, BetUK ensures players return for more with an array of regular promotions, a high-quality mobile app, horse racing live streaming, and more. A UK Gambling Commission licence guarantees the highest safety and security standards, and the site earns extra points for its generous sponsorship of the British All-Weather Championships.
Pros:
- £30 in Free Bets for New Players: BetUK will have little trouble attracting new customers with his great value and varied sign-up deal. Open a new account and place a bet of £10 or more at odds of 4/5 (1.80) or greater to receive 1 x £10 Horse Racing Free Bet, 1 x £10 Free Bet Builder Bet, 1 x £10 Free Football Bet.
- Weekly Free Bet Builder Bet: Place a £10 Bet Builder Bet at odds of 2/1 (3.0) or greater to receive a £5 Free Sports Bet.
- Up to 200% Winnings Boost on Accas: Strike a qualifying winning Acca with 3+ selections to earn a Winnings Boost of 3% to 200%.
- Competitive Odds: Whether you are betting on horse racing, football, or any other sport, the BetUK Odds are well up to scratch. In the early price horse races and Premier League games we analysed, the site offered the best or joint best price on at least one selection. For racing fans, the Best Odds Guaranteed concession adds significant appeal.
Cons:
- Limited Payment Methods: Visa and Mastercard Debit Cards, Bank Transfer, Paypal, Apple Pay and Google Pay should be enough to cater to most players, but are a little restricted compared to some other sites.
- The Layout is a Little Clunky in Places: Some may enjoy the use of drop-down menus, but in our opinion, they slow down the navigation process.
Of the many sites in the LeoVegas portfolio, BetUK is the most well-designed for the UK sports betting market. Boasting a distinctly British feel, the key racing features of BOG and Live Streaming, and an excellent new player deal, this quality betting site easily earns a place on our list.
Grosvenor Sport
If roulette and blackjack are your thing, Grosvenor will need no introduction. Since opening for business in 1970, the casino arm of the business has become one of the biggest players in the UK brick-and-mortar gaming scene.
Already familiar with the Grosvenor experience thanks to our “occasional” casino excursions, we were delighted to learn that the industry titan also offered a sports betting site.
Hailing from such a respected operator, we were confident that Grosvenor would deliver a quality sports betting product. Happily, Grosvenor has more than lived up to our expectations, with an excellent selection of features, solid promotions, and competitive odds.
Pros:
- Live Streaming and Best Odds Guaranteed (BOG): The BOG concession and Live Streaming of UK and Irish Horse Racing are two of our most sought-after features at a horse racing betting site. Grosvenor has them both.
- Free to Play Games: Take your chance on Hi or Lo to win Free Spins and Casino Chips, or Scratch & Win to earn sports betting-related boosts.
- Boosted Odds Specials: Keep an eye on the home page banner for enhanced odds on the biggest events.
Cons:
- No First Past the Post: Given the overall quality of the racing product, it is a little surprising that Grosvenor does not offer the widespread First Past the Post concession.
- Only Five Payment Methods: Grosvenor only accepts payment via Visa and Mastercard Debit Cards, PayPal, ApplePay, and Paysafecard. That will be enough to satisfy most players, but is something to be aware of before opening an account.
You are in safe hands at the well-established Grosvenor. A huge success on dry land, they have brought their high standards and eye for what the customer wants to the online scene. Despite being around for so long, Grosvenor deserves praise for its forward-thinking approach to promotions and features.
BetVictor
Next up, a betting company which will be instantly recognisable to long-time horse racing fans. BetVictor is steeped in British betting history. Founded by William Chandler in 1946, the company has passed through the hands of his son, Victor Chandler Snr, and grandson, Victor Chandler Jnr, who helped propel this family firm into the punting stratosphere.
Fast forward to 2025, and the name Victor remains, but the company is now owned by racehorse owner, businessman, and legendary punter Michael Tabor. The new owners have continued the longstanding BetVictor tradition of supporting horse racing through an admirable collection of sponsorship deals.
Combining a heritage of which most betting sites can only dream with a sophisticated modern touch, BetVictor delivers one of the classiest sports betting experiences online.
Pros:
- Choice of Three Excellent Sports Welcome Offers: Sports betting fans may select one of the following three Welcome offers at BetVictor:
- Horse Racing Welcome Offer: Bet £10 on horse racing at odds of Evs (2.0) or greater to receive 1 x £5 Free Bet on any Horse Racing market, 1 x £5 Free bet on any Lengthen the Odds market, 1 x £5 Free Bet on any Virtual Horse Racing Market, and 1 x £5 Free Bet on any In-Play Horse Racing Market.
- Football Welcome Offer: Bet £10 on any football market at odds of Evs (2.0) or greater to receive 1 x £5 Acca Free Bet, 1x £10 Acca Free Bet, 2 x £5 Bet Builder Free Bets, 1 x £5 Lucky Dip Free Bet.
- Sports Welcome Offer: Bet £10 on any sports market at odds of Evs (2.0) or greater to receive 2 x £5 Free Bet for any sports market, 2 x £5Acca Free Bet.
- Daily Spin and Win Wheel: Opt in and spin the wheel to win Free Spins, Free Bets, Offers, and Cash.
- Horse Racing Live Streaming and Best Odds Guaranteed: As such staunch supporters of horse racing, BetVictor, of course, offers the BOG concession and Live Streaming of all UK and Irish Racing.
Cons:
- Live Streaming Restricted to Horse Racing: Barely a negative for racing fans, but the overall Live Streaming service is not as extensive as some competitors.
With a flawless reputation, huge customer base, licencing from the UK Gambling Commission, and all of the essential racing features, BetVictor is a rock-solid choice for any punter seeking a new betting account.
Bet365
Back in 2000, Denise Coates founded bet365 in a Stoke-on-Trent portacabin, using a £15m loan against the family chain of high street betting shops. That might sound risky, but Coates knew what she was doing.
Fast forward to 2025, and bet365 is one of the biggest betting operators on the planet, with offices in Manchester, Malta, Gibraltar, Bulgaria, Armenia, and Australia. It is no exaggeration to state that bet365 is among the great British business success stories of the 21st Century.
Whether Sports Betting, Casino, Poker, or Bingo float your betting boat, you can expect a top-class, great-value experience at a site fully licenced and regulated by the UK Gambling Commission.
Pros:
- Up to £50 in Free Bets for New Customers: Deposit and bet £5 or £10 at minimum odds of 1/5 (1.20) to receive 5x the value of your deposit in Free Bet Credits, e.g. deposit and stake £10 or more at odds of 1/5 or higher to receive £50 in Free Bet Credits!
- Great Regular Offers: Ongoing promotions for existing customers include up to 100% winnings boost on Accas, Early Payout on several sports, Extra Place Races, and Horse Racing Bet Boosts.
- BOG and Horse Racing Live Streaming: bet365 offers Best Odds Guaranteed and Live Streaming of all UK and Irish Horse Racing.
- Superb App: The slick bet365 app, available for Android and iOS-powered devices, is amongst the best in the business, bringing all of the latest odds, markets, and features to the palm of your hand.
Cons:
- No Rewards Club: Unsurprisingly, there are very few faults at this huge operator. If we were to be picky, a bet365 Rewards Club would add a little to this already excellent site.
A top-class experience awaits horse racing fans at bet365. Offering the key features of Best Odds Guaranteed and Live Streaming and perks, including Extra Place Races and a “My Stable” horse tracker service, it is no surprise bet365 has gained such a prominent position. The high standards continue across every sport on the extensive menu at a site that offers a smooth Cash Out facility, cutting-edge Bet Builder, and a Free-to-Play Daily game for gaming fans. All in all, this multi-award-winning site is not to be missed.
Lottoland
Based in Gibraltar, Lottoland is the go-to site for lottery-based punting, with a huge selection of draws available. However, there’s more going on in Lottoland than numbers betting. Also offering Scratchcards, Casino, and Live Casino options, a sports betting area was added to the mix in 2019.
Fully licenced by the UK Gambling Commission, the sportsbook impresses with an excellent selection of sports, competitive odds, and appealing promotions.
Pros:
- Solid Welcome Bonus: Lottoland keeps things nice and simple with the sign-up offer. Open a new account, deposit, and place a bet of £10 or more at Evs (2.0) or greater to receive a £10 Free Bet.
- Weekly Bet Club: Bet £25 or more on Accas between Saturday and Thursday to get a £5 Free Bet + a £3 Free In-Play Bet.
- Low Minimum Deposit: We appreciate a site that caters to players both big and small. With minimum deposit limits ranging from £1 to £5, depending on the method, Lottoland is the perfect choice for those who like to keep their betting small.
- Lottery Betting: Most betting sites offer some form of lottery betting – most often the Irish Lottery and New York Lottery. However, few can compete with Lottoland, which offers bets on 27 global lottery products.
Cons:
- No UK Horse Racing: So far, so good. However, there is one significant negative, as Lottoland does not currently feature UK Racing, although Irish and International Racing are available.
- 24/7 Live Chat uses a Bot: Chatbot Lopetto is amongst the better help bots we have encountered online, but we still prefer the human touch.
If lottery betting features in your punting activities, then Lottoland falls into the “must-have” category. Considering Lottoland only branched out into sports betting in relatively recent times, we were impressed by the sportsbook. Now boasting an improved sign-up offer, Live-Streaming across several sports, competitive odds and a weekly Free Bet club, the only glaring negative is the absence of UK Horse Racing.
Virgin Bet
In the 21st Century, there are few more instantly recognisable brands than Virgin. Founded in 1970 by Richard Branson and Nic Powell, this gigantic multinational firm has tasted success in holidays, finance, airlines, communications, radio, and more. 2019 saw sports betting added to that comprehensive mix as the mightily impressive Virgin Bet hit the online scene.
Fully licenced and regulated by the UK Gambling Commission, Virgin Bet delivers excellent odds, imaginative promotions, modern features, a solid sign-up deal, and more.
Pros:
- Great Value New Customer Offer: Why have one free bet when you can have two? Open a new account, and place a bet of £10 or more at odds of 1/2 (1.50) or greater to receive 2 x £10 Free Bets!
- Weekly Free Acca Bet: Place 4 x £5 qualifying Acca bets between Monday and Sunday each week and receive a Free £5 Acca Bet.
- Regular Racing Promotions: Virgin Bet looks after existing customers with an excellent suite of promotions. Horse Racing fans can enjoy:
- Best Odds Guaranteed (BOG) on all UK and Irish Horse Racing
- Live Streaming of UK, Irish, French, US, and South African Racing
- Daily Extra Place Races
- Price Boosts
- Money Back as a Free Bet if your horse loses in a selected ITV Saturday race
- Free to Play Games: Virgin Bet gives you a good reason to log in to your account every day, with three Free to Play games available:
- Virgin Bet Fives: Reveal a Premier League Player every day between Monday and Friday. Earn cash per goal when any of your five players scores in the weekend fixtures.
- Search For The Phoenix: Uncover symbols in the prize grid to win Free Spins and Cash Prizes.
- Doubly Bubbly: Use your six daily picks to reveal sets of matching symbols. Prizes include withdrawable cash and Free Spins on the Double Bubble range of games.
Cons:
- Few Payment Methods: Virgin Bet only accepts payments via Visa and Mastercard Debit Cards, Paypal, and Trustly.
Hailing from such a big brand, we had high hopes for Virgin Bet. Happily, this brilliant betting site lived up to our expectations and more. Live Streaming, BOG, Money Back Specials, and Extra Place Races create a rewarding horse racing section. Throw in a top-notch app, great value promotions, and a rock-solid sign-up deal, and you have a horse racing betting site well worth adding to your collection.
Paul Harrison
Falling in love with racing at a young age, Paul’s passion for sports and betting took him to Salford University, where he obtained a Bachelor’s degree in Business Economics with Gambling Studies. Having spent ten years in the employment of a leading bookmaker, Paul opted to go it alone and pursue his dream job as a freelance writer.
